On timing, letterpress, and the theory of everything

A few nights ago I wanted to give my husband and his visiting friend some privacy, so I took myself to a late night movie. I used to do this more often, but now that I have a toddler, going to the movies is kind of a rare treat. That said, I wasn't particularly excited about the film and, once there, I found myself completely alone in the theatre. Which kind of creeped me out (think: old theatre, smallish screen, red velvet curtains on every wall). But once I chose a seat, the screen immediately lit up with this:



Then they got right to the previews. So I had this weird reaction of simultaneously feeling impressed that the video found an appreciative audience (of one), mixed with some cosmic mumbo-jumbo about feeling like I was clearly in the right place at the right time, mixed with some paranoia about targeted advertising (which, of course, this wasn't). That I was there to see the Stephen Hawking biography, The Theory of Everything, also felt relevant to this whole experience somehow.

All of this to say, Local Local's short video on Green Girl Press is lovely and worth a watch.